Privacy & cookies policy

PRIVACY POLICY

We, Frühstück 3000 GmbH, Bülowstraße 101, 10783 Berlin, Germany (hereinafter also referred to as “we”) are the operators of the website under the top-level domain “fruehstueck3000.com” (hereinafter collectively referred to as the “Website”).

We take the protection of your personal data very seriously. When collecting, processing and using personal data, we therefore strictly adhere to the applicable data protection regulations, in particular the German Data Protection Regulation (DSGVO), the German Federal Data Protection Act (BDSG) and the provisions of the German Telemedia Act (TMG).

RESPONSIBLE PERSON, PERSONAL DATA

The responsible party within the meaning of Art. 4, No. 7 DSGVO for the collection, processing and use of your personal data is:

Frühstück 3000 GmbH
Bülowstraße 101
10783 Berlin
Germany

E-Mail: info@fruehstueck3000.com

Managing directors: Lukas Mann, Martin Pöller

Commercial register: AG Charlottenburg, HRB 206032 B

Sales tax ID: DE323613835

Personal data means any information relating to an identified or identifiable natural person (hereinafter “data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person (Art. 4, No. 1 GDPR).

WHAT DATA IS COLLECTED?

WEBSITE, COOKIES, IP TRACKING

In order to provide you with a comfortable website visit, we use cookies and tracking pixels. By using our website, you agree to the storage of cookies.

1.COOKIES

Cookies are small text files that are placed on your computer, smartphone or tablet through our website and stored by your browser. Cookies are also used as part of Google Analytics (see below).

The legal basis for this is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest is to make our website as user-friendly as possible and to adapt and optimize it to the needs of our users.

2.IP TRACKING

Your IP address is only recorded by us in shortened form. This makes it impossible for us to identify your Internet connection. For the collection of IP addresses by Google Analytics, please see below. IP tracking enables us to record the calls to individual pages of our website as well as the number of different users.

The legal basis for this is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest is to make our website as user-friendly as possible and to adapt and optimize it to the needs of our users.

NEWSLETTER

With our newsletters we inform you about our restaurants, promotions from us and our offers. If you want to receive the newsletter, we need a valid email address from you. This will only be used for sending the newsletter and will not be given to third parties. Registration for the newsletter is done via OpenTable or via our website using the so-called double opt-in process, which means that when you register for the newsletter, you will first receive a non-promotional confirmation email, which you must confirm by clicking on the link contained in the email.

Only then do we start sending you newsletters from time to time. You can revoke your consent to the storage of the email address as well as its use for sending the newsletter at any time. The revocation can be done via a link in the newsletters themselves or by sending a message to our email address above.

We store your name and email address for sending the newsletter and, in addition, the IP address from which you registered to receive the newsletter. The legal basis for this is Art. 6 para. 1 lit. a), i.e. based on your consent, as well as Art. 6 para. 1 lit. f) DSGVO.

We store your data until you have unsubscribed from the newsletter or have requested the deletion of your data in accordance with Art. 17 DSGVO.

GOOGLE ANALYTICS

We use Google Analytics, a web analytics service provided by Google Inc (“Google”), 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses a so-called “cookie”, which is a text file that is stored on your computer and enables an analysis of your use of the website. The information generated by the cookie about your use of the website is usually transmitted to a Google server in the USA and stored there. We have activated the IP anonymization offered by Google on the website, as a result of which your IP address will generally be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On our behalf, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. For more information on terms of use and data protection, please visit http://www.google.com/analytics/terms/de.html or http://www.google.com/intl/de/analytics/privacyoverview.html.

We use Google Analytics for the purpose of demand-oriented design and optimization of our website. We use the collected data on the basis of Art. 6 para. 1 lit. f) EU DSGVO. The data collected via Google Analytics will be deleted by us after 3 years.

RESERVISION

To carry out an order, you must enter the data marked with an asterisk as mandatory data. We process this data for the purpose of carrying out your order and for the necessary communication with you (Art. 6 para. 1 p. 1 lit. b DSGVO). The telephone number is important for the order process in case there are any queries regarding the order. The provision of further data may be helpful for the processing of your order, but is not mandatory (voluntary information).

We use this data exclusively for the purposes mentioned. We do not pass on this data to third parties or other companies, unless they are commissioned to perform a service relevant to the contract. We delete your data with the complete execution of the contract after the expiration of the retention periods under tax and commercial law.

Our interest in maintaining an effective reservation management and optimizing reservations from a business point of view is to be regarded as a legitimate interest.

If no contractual relationship exists or is established between you and us, the information you provide will be deleted as soon as your request has been completed. If a contractual relationship is established, your personal data will be stored for the duration of the contractual relationship and beyond that for the duration of legal retention periods and then deleted.

NO FORWARDING TO THIRD PARTIES

Unless otherwise stipulated in this data protection declaration, we do not forward any of your data to third parties, in particular not for advertising or marketing purposes. We will only forward your data to third parties if you have consented to this or if there is a legal basis for the transfer exists.

YOU HAVE THE FOLLOWING RIGHTS

Provided that the respective legal requirements are met, you as a user of our website have the following rights at any time:

Right to information according to Art. 15 DSGVO

Right to correction of incorrect data or to completion according to Art. 16 DSGVO

Right to deletion according to Art. 17 DSGVO

Right to restriction according to Art. 18 DSGVO

Right to data portability according to Art. 20 DSGVO

Right of objection/revocation of consent according to Art. 21 DSGVO

In order to be able to process an inquiry, we are required to verify the identity of the inquirer. This measure serves to protect your data from unauthorized access by third parties.

In addition, you have the right to lodge a complaint with a supervisory authority. The Berlin Commissioner for Data Protection and Freedom of Information https://www.datenschutz-berlin.de is responsible for us.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program from Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on the user data available on Google (e.g. location data and interests) (target group targeting). We as the website operator can evaluate this data quantitatively, for example by analyzing which search terms led to the display of our advertisements and how many ads led to corresponding clicks.

This service is used on the basis of your consent in accordance with Art. 6 (1) point a GDPR and Section 25 (1) TDDDG. This consent may be withdrawn at any time.

Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here:

https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.

The company is certified according to the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States to ensure compliance with European data protection standards for data processing in the United States. Each DPF-certified company is committed to complying with these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active​

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Google Ads Remarketing

This website uses the functions of Google Ads Remarketing. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads Remarketing allows us to assign people who interact with our online offering to specific target groups so that we can then display interest-based advertising in the Google advertising network (remarketing or retargeting).

Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to the cross-device functions of Google. This way, interest-based, personalized advertising messages that have been customized for you based on your previous usage and surfing behavior on one device (e.g. cell phone) can also be displayed on another of your devices (e.g. tablet or PC).

If you have a Google account, you can opt out of personalized advertising at the following link: https://adssettings.google.com/anonymous?hl=de.

This service is used on the basis of your consent in accordance with Art. 6 (1) a GDPR and Section 25 (1) TDDDG. This consent can be withdrawn at any time.

Further information and the data protection provisions can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=de

The company is certified according to the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States to ensure compliance with European data protection standards for data processing in the United States. Every company certified under the DPF is obliged to comply with these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active

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Target group formation with customer matching

We use customer matching from Google Ads Remarketing, among other things, to create target groups. In doing so, we transfer certain customer data (e.g. email addresses) from our customer lists to Google. If the customers in question are Google users and logged into their Google account, they will be shown suitable advertising messages within the Google network (e.g. on YouTube, Gmail or in the search engine).

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Google Conversion Tracking

This website uses Google Conversion Tracking. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the assistance of Google Conversion Tracking, we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website are clicked how often and which products are viewed or purchased particularly frequently. This information is used to generate conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that would allow us to personally identify the user. Google itself uses cookies or comparable recognition technologies for identification.

This service is used on the basis of your consent in accordance with Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TDDDG. This consent can be revoked at any time.

You can find more information about Google Conversion Tracking in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

The company is certified according to the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States to ensure compliance with European data protection standards for data processing in the United States. Every company certified under the DPF is obliged to comply with these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active